Free Business & Marketing Website Tools
Running a website can be complicated, but the right tools make it easier to understand what's working and what's not. That's why we've created a collection of free online calculators and resources to help you measure, plan, and improve your digital marketing.
Whether you need to check the return on our ad spend, see how much profit your campaigns really making, or explore new ways to improve your website performance, the following tools are built to give you clear answers in plain English. No tech speak or complex spreadsheets, just quick, practical tools you can use straight away.

PPC & eCommerce
- ROAS Calculator - See how much revenue you generate for every £1 spent on ads
- Profit from Ads (Services) - Work out real profit after labour, fixed costs and overheads
- Profit from Ads (Products) - Factor in COGS, fees, and shipping to see the bottom line from your ad campaigns
- Google Merchant Centre Feed Validator - Check to see if your product feed file contains any errors

Web Design & eCommerce
- Chrome User Experience Report - See real-world Core Web Vitals (last 28 days) for any page or site
- Website speed checker - See how you compare with up to 2 of your competitors on how fast your page loads
- Free Website Security Check - Check the basics of your website’s security with a quick scan of HTTPS, redirects and key safety headers.

SEO
- Mini SEO Site Audit - Quickly scan your site for titles, meta tags, headings, alt text and page speed issues.
- Readability Analyser - Check the readability, word count, sentence length, and more with our free online analyser
- SERP Snippet Preview - Practice writing page titles and meta descriptions, then preview how they’ll look in Google’s search results
- UTM Builder - This builder makes it easy to create UTM-tagged links without needing to worry about the technical details

General
- Browser & Network Check - Basic details of the browser you’re using and your network, useful for support troubleshooting
- Domain Inspector - Who hosts your website? Who handles the email? Who does domain name renewals?
- Free QR Code Generator - Generate scannable QR codes for links, Wi-Fi, events and payments—private, instant, and perfect for print or sharing
- Free Password Generator - Generate strong, secure passwords instantly and see how long they’d take to crack
- Free WCAG Contrast Checker - Quickly test any colour combination to see if it meets WCAG 2.2 accessibility standards for clear, readable design.
