Our Blog – Tips on Web Design, eCommerce & Digital Marketing
We’re passionate about web design, development and digital marketing. Find out what's new, and try our expert tips to help you grow your website's presence online.
9 minutes to read
Practical steps to take if someone clones your website, from reporting fake sites to tightening security and keeping your customers informed.
11 minutes to read
Learn how to scale your eCommerce store from 100 to 100,000 products with better data, automation, and systems that grow with you.
5 minutes to read
AI bots are generating realistic fake leads in Google Ads—especially via PMax—polluting conversion signals and inflating “wins.” We cut PMax exposure, trained bidding only on verified CRM-backed leads, and hardened forms/exclusions. Bottom line: optimise for verified quality, not volume - and Google should add risk scoring and verification hooks.
8 minutes to read
Your eCommerce store won't last forever. Slow speeds, clunky checkouts, and creeping costs are signs it's time to migrate. Here's how to spot the red flags and plan your next move.
4 minutes to read
Checklists can mislead when choosing an eCommerce platform. Learn the real questions to ask about PayPal, GA4, and long-term platform growth.
5 minutes to read
In January 2025, Google updated its Quality Rater Guidelines with more details about AI-generated content. If you run a website or produce content, this is important stuff.
8 minutes to read
Kontrolit constantly adapts its SEO strategies. Now we’re adapting again, ensuring your websites thrive in an AI-driven environment online. Here's how.
10 minutes to read
Don't risk your SEO. This checklist helps business owners start a conversation with their developer about migrating their website to a new platform safely.
7 minutes to read
A beginner’s guide to Google Search Console, the web data tool you never knew you needed
8 minutes to read
Google Free Listings let you promote your ecommerce products for free! Read our in-depth guide to help you set things up and troubleshoot common problems.
6 minutes to read
Will Google penalise your website for having AI-generated content? What are the Do's and Don'ts, and what is Kontrolit's policy?
3 minutes to read
Some important changes are coming to Google Analytics. We explain what they mean and why it's important to start preparing for them right now.
8 minutes to read
How do you find out? Do ranking reports matter? How can a single page on your site can rank well for hundreds of relevant search terms?
9 minutes to read
Buying a website is a big investment, so why are so many people disappointed with the impact it has on their business after it’s launched?
6 minutes to read
Where are your website images coming from? Do you have permission to use them?