A mobile-friendly site for the construction sector, with high spec imagery for maximum impact.
Who are they?
Acheson Construction has delivered quality design and construction services for commercial, residential, industrial, medical, leisure and educational projects for over 40 years.
Their developments range throughout the whole of the South and South West of England.
What did they need?
Acheson’s existing website was about eight years old and the design was starting to look a little dated. More importantly, the site needed to be upgraded to make it mobile-friendly for users.
The company asked us for a better way to showcase their completed construction projects and to streamline navigation to help visitors find their way around the site more easily. Over the years, the content structure had also become a little inconsistent, so a new site would provide an opportunity to audit the content and tidy it up.
What was the solution?
Our designers came up with a clean, uncluttered and modern design with a focus on high quality imagery, simplified navigation and clear calls to action.
A bespoke module was created to manage the project portfolio; the simple and consistent layout of the portfolio, with its professional images, puts the spotlight on Acheson’s completed developments. This enables potential customers to see the scope of their ability to take on large and complex projects.
Their website is now mobile-friendly, so visitors on any sized device have the same user-friendly experience on smartphones and tablets. This helps to keep visitors on the website for longer, encouraging new leads, and is much better for search engine visibility.
Kontrolit’s content management system is easy to update in-house, something Acheson were keen to do. The company can rapidly change or create new content, add new imagery or create News updates with very little effort.